ResearchBuzz: Firehose<p>Little Black Book: Burger King Takes over Google Maps to Hand Out Discounts at Rival Restaurants. “On March 15, during Consumer Week, Burger King® launched an unexpected stunt: the brand distributed exclusive discount coupons in a hyper-targeted, geolocated way, strategically placed in search results for competitor locations on Google Maps. Photos were taken and posted locally on the […]</p><p><a href="https://rbfirehose.com/2025/03/26/little-black-book-burger-king-takes-over-google-maps-to-hand-out-discounts-at-rival-restaurants/" class="" rel="nofollow noopener noreferrer" target="_blank">https://rbfirehose.com/2025/03/26/little-black-book-burger-king-takes-over-google-maps-to-hand-out-discounts-at-rival-restaurants/</a></p>