How do you market a new peer conference? Here's an example of marketing language you can use to address potential attendee concerns.

https://www.conferencesthatwork.com/index.php/dear-adrian/2013/09/market-new-peer-conference

What makes attending conferences worthwhile? Some of the most useful conferences are those designed to solve participants' problems.

https://www.conferencesthatwork.com/index.php/event-design/2021/01/solve-participants-problems

A casual remark during a client debrief teaches me how to improve the human spectrogram maps I've been running for decades.

#eventdesign #IncrementalImprovement #HumanSpectrograms #post

https://www.conferencesthatwork.com/index.php/event-design/2025/04/human-spectrogram-maps

Can we do better than novelty at our meetings? Yes! Don't fob off your meeting attendees with new" or "different". Go for "better"!

https://www.conferencesthatwork.com/index.php/event-design/2015/04/can-we-do-better-than-novelty-at-our-meetings

How can we design for easier attendee participation? By modeling participation, creating a safe event environment, and making participation optional.

https://www.conferencesthatwork.com/index.php/event-design/2017/03/three-ways-to-make-it-easier-for-attendees-to-participate

A casual remark during a client debrief teaches me how to improve the human spectrogram maps I've been running for decades.

#eventdesign #IncrementalImprovement #HumanSpectrograms

https://www.conferencesthatwork.com/index.php/event-design/2025/04/human-spectrogram-maps

How can we help conference attendees satisfy their curiosity? With these three questions I use at the start of every peer conference.

https://www.conferencesthatwork.com/index.php/uncategorized/2010/02/helping-conference-attendees-satisfy-their-curiosity

What is the return on investment (ROI) from attending an event? Here's my definition: Conversations => Relationships => Value.

https://www.conferencesthatwork.com/index.php/event-design/2011/04/conversations-relationships-1

Can conference organizers get evaluative feedback on the long-term outcomes of their events? Try The Reminder and find out!

https://www.conferencesthatwork.com/index.php/event-design/2015/11/the-reminder

Brandt Krueger interviews me about the secrets behind conference engagement, how to get your audience tuned in and engaged, and much more

https://www.conferencesthatwork.com/index.php/interviews/2017/07/the-secrets-behind-conference-engagement

You can build active learning and connection into meetings using pair share. Here's why and when to use trio share rather than pair share.

https://www.conferencesthatwork.com/index.php/event-design/2020/12/trio-share-pair-share

Short-term traditional meeting evaluations are unreliable. They tell you nothing about the long-term effects of a session. We can do better.

https://www.conferencesthatwork.com/index.php/event-design/2015/11/why-meeting-evaluations-are-unreliable-and-how-we-can-improve-them

A casual remark during a client debrief teaches me how to improve the human spectrogram maps I've been running for decades.

https://www.conferencesthatwork.com/index.php/event-design/2025/04/human-spectrogram-maps

Develop products and services with clients at conferences so company representatives and participants can work on possible future directions and outcomes

https://www.conferencesthatwork.com/index.php/event-design/2018/09/idea-develop-products-and-services-with-clients-at-conferences

Meetings are more important than you think. Why? Because meetings are central to our being and our understanding of ourselves.

https://www.conferencesthatwork.com/index.php/event-design/2017/01/meetings-more-important

Virtual meetings lower costs. Yet I believe that the unique benefits of face-to-face meetings are still valuable.

https://www.conferencesthatwork.com/index.php/event-design/2016/12/virtual-meetings-lower-costs-and-interaction

Here are some thoughts about hybrid meetings and the future, when I expect to be designing two kinds of hybrid meetings.

https://www.conferencesthatwork.com/index.php/event-design/2020/09/covid-19-hybrid-meetings-future

A casual remark during a client debrief teaches me how to improve the human spectrogram maps I've been running for decades.

#eventdesign #IncrementalImprovement #HumanSpectrograms #newpost

https://www.conferencesthatwork.com/index.php/event-design/2025/04/human-spectrogram-maps

Beware of "experiential" events that are just razzle-dazzle. Instead, design events that provide truly useful and meaningful experiences.

https://www.conferencesthatwork.com/index.php/event-design/2018/12/experiential-events-razzle-dazzle

A casual remark during a client debrief teaches me how to improve the human spectrogram maps I've been running for decades.

https://www.conferencesthatwork.com/index.php/event-design/2025/04/human-spectrogram-maps